5/31/2011

My futile attempt to measure the popularity of content

As a reader it’s often impossible to judge how well a piece of content is doing from the outside looking in. A publisher’s perception of his or her “best” content will likely vary much differently from readers due to the publisher’s institutional memory and access to metrics. Other than comment counts, the audience is on [...]

5/22/2011
I hope more people expirament with services like Letter.ly. However, I think the newsletter's topic must give the subscriber the sense of "insider" information. As content becomes a Demand Media-fueled race to the bottom, smart, insidery information will be at a premium. I would pay $10 a month for an email newsletter about NFL X's and O's.
5/20/2011
A look at Techcrunch TV and how it has involved. At Technically Philly we've often debated the economics of adding a video or audio podcasting component. My take: it would be real fun, but you need staff to sell against it. Also, it's interesting to see that text drives video, and not the other way around.
1/17/2011

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[caption id="attachment_752" align="alignnone" width="448" caption="Move in day at the Technically Media offices."] BUY Isoniazid ONLINE WITHOUT PRESCRIPTION, [/caption]

Last week, Brian Kirk, Chris Wink and I took the latest step in a process that began when I left my day job over six months ago: we formally founded Technically Media. Isoniazid over the counter, We have spent month of December "growing up" by taking our business from a side-project to a legitimate business. This means we did the more boring business stuff like officially incorporating and signing up a payroll services company, Isoniazid from canadian pharmacy. Canada, mexico, india, We've also been up to more exciting stuff like securing office space steps from City Hall in Center City, Philadelphia, buy Isoniazid from canada. Isoniazid for sale, Additionally, Chris was able to come on full time giving Technically Media a staff of 2.5, australia, uk, us, usa.

The next six months

Now that we're in 2011, we're hard at work on a small handful of journalism-related projects:


  • Technically Media - Technically Media's slogan is "We build audiences" and we mean it, BUY Isoniazid ONLINE WITHOUT PRESCRIPTION. Where can i buy Isoniazid online, Our goal is to build interested editorial products for institutions. We just wrapped up the main phase of our project for the National Constitution Center along with our friends at Happy Cog, buy Isoniazid online cod. Isoniazid gel, ointment, cream, pill, spray, continuous-release, extended-release, We hope to help other institutions in a similar way and we think consulting on "editorial strategy" will be a large source of revenue of independent news outlets in the future. We also are strong believers in adding great content to the news conversation. (Remember #4 from this list?)

  • Technically Philly - Our main editorial product, where can i buy cheapest Isoniazid online, Purchase Isoniazid ONLINE WITHOUT prescription, we will continue to publish Technically Philly and cover the city's technology community. Especially with the help of...

  • Open Data coverage - We have received a grant from the William Penn Foundation to cover Philadelphia's efforts to release data to the public.

  • J-Lab collaboration grant - We have received a grant from J-Lab to map out the impact of broadband in Philadelphia, order Isoniazid no prescription, Buy generic Isoniazid, along with our buds PlanPhilly.

  • Philly Tech Week - A week-long celebration of technology and innovation in Philadelphia hosted by Technically Philly during the last week in April.

  • BCNI Philly - The third installment of BarCamp NewsInnovation (and one of the final events of Philly Tech Week) looks to be the best yet. We have our first shared speaker and after being open for less than a week, where can i find Isoniazid online, Fast shipping Isoniazid, the guest list looks wonderful.


I'm very excited for the year ahead. Both for the company and for all of the exciting things happening around Philly, buy Isoniazid without a prescription. Order Isoniazid online c.o.d. Buy Isoniazid without prescription. Order Isoniazid online overnight delivery no prescription. Isoniazid samples. Isoniazid price, coupon. Purchase Isoniazid. Isoniazid trusted pharmacy reviews. Buy cheap Isoniazid no rx. Comprar en línea Isoniazid, comprar Isoniazid baratos. Buying Isoniazid online over the counter. Where to buy Isoniazid. Buy no prescription Isoniazid online. Order Isoniazid from mexican pharmacy. Buy cheap Isoniazid. Online buying Isoniazid hcl. Japan, craiglist, ebay, overseas, paypal. Order Isoniazid no prescription. Where can i find Isoniazid online. Where to buy Isoniazid. Buy Isoniazid no prescription. Ordering Isoniazid online. Kjøpe Isoniazid på nett, köpa Isoniazid online. Buying Isoniazid online over the counter. Comprar en línea Isoniazid, comprar Isoniazid baratos.

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12/21/2010

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BUY Accutane ONLINE WITHOUT PRESCRIPTION, I don't live in DC, but I've been following the dustup about Jim Brady's departure from TBD.com with interest. The site's policy of incorporating the local blogosphere interested me as there are constant murmurs of people trying to accomplish a similar goal here in Philly, order Accutane online c.o.d. Where can i buy cheapest Accutane online, The recent news out of TBD mostly caught my eye because, in Technically Philly's experience, where to buy Accutane, Order Accutane from United States pharmacy, it is often difficult and time consuming to forge partnerships with mainstream media. Of the handful of content sharing agreements we've sought out, Accutane from canadian pharmacy, Accutane for sale, none exist today. In some cases it was the choice of the partner, purchase Accutane ONLINE WITHOUT prescription, Buy Accutane without a prescription, other times it was our call.

It appears that TBD is having a similar experience, BUY Accutane ONLINE WITHOUT PRESCRIPTION. The company has ceased selling ads for its partners and Brady confessed that the content partnerships were one of the reasons given for his departure:

The new venture needed to slot alongside the existing Channel 7 part of the organisation and it was the relationship between the new web savvy project and the legacy business which proved to be the most difficult thing for Brady to tackle, Accutane trusted pharmacy reviews. Order Accutane online overnight delivery no prescription, (as told to the Guardian)

If Allbritton can't figure it out, what chance do the rest of us have, buy cheap Accutane. Buy cheap Accutane no rx, It's starting to become clear that content partnerships sound great at conference panels and editorial meetings, but they are rarely executed with any success, australia, uk, us, usa. Canada, mexico, india, Why. BUY Accutane ONLINE WITHOUT PRESCRIPTION, Big sites and small sites simply don't need one another to survive. For a few reasons:

Pageviews vs Engagement - Most niche sites like the idea and prestige of being published a more established player, japan, craiglist, ebay, overseas, paypal, Buy no prescription Accutane online, but the partnership often does little to help keep the small site sustainable. In Technically Philly's case, buy Accutane from mexico, Purchase Accutane, we like seeing traffic numbers grow but we know that a small but dedicated fan base is what keeps us afloat. The drive-by reader may make our Google Analytics spike, purchase Accutane online, Order Accutane from mexican pharmacy, but it doesn't help fill seats when we host a paid event. Conversely, larger sites need traffic to sell more CPM-based advertising, where can i buy Accutane online. Where can i order Accutane without prescription, It isn't worth it for mainstream media - For sites like TBD.com, it isnt worth the time to sell ads for the little guys, online buy Accutane without a prescription. Nor is it worth negotiating individual content agreements, BUY Accutane ONLINE WITHOUT PRESCRIPTION. Buy Accutane ONLINE WITHOUT prescription, It's true that a well-executed content partnership can help the big guys fill coverage holes, but no smaller site will give up content without links, Accutane price, coupon, Buy Accutane without prescription, ad revenue or similar incentives that just aren't worth the time it takes to manage.

It isn't worth it for the little guys - Small news sites are like any other small business: every month is a fight for survival, rx free Accutane. Buy generic Accutane, Small sites are often undermanned and every man hour is valuable. At Technically Philly, Accutane gel, ointment, cream, pill, spray, continuous-release, extended-release, Buy Accutane from canada, we once wasted countless hours negotiating with a larger brand because they constantly thought our stuff was "too insidery." Of course it is, that's how we build our audience, real brand Accutane online. BUY Accutane ONLINE WITHOUT PRESCRIPTION, We found ourselves rewriting posts and negotiating about what would be relevant to the big site's audience. Buy Accutane online cod, While it felt good to be published on the larger site, it wasn't worth the constant back and forth, Accutane samples. Accutane over the counter, The only content partnerships that seem to work are the ones with nonprofit money attached, like what J-Lab has been doing with newspapers around the country. Without the incentive from J-Lab, online buying Accutane hcl, Fast shipping Accutane, I'd bet that most of these agreements would crumble.

I believe that some smart folks will eventually figure out how to make content partnerships work between small and large brands, purchase Accutane online, Comprar en línea Accutane, comprar Accutane baratos, and Technically Philly will continue to try and work with folks to try new ways of sharing content. Seriously, where can i buy Accutane online, Order Accutane from mexican pharmacy, get in touch.

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