It all sounded so cool.
This June, I, along with 3 other interns, were invited to devolep a youth-driven Web site for Delawareonline.
My fellow interns and I did market research, scouted the competition, and developed a new way of delivering news that we felt would really click with the media savvy youth of America.
But instead of providing us with an outlet on testing every theory I have every had with young people and news, I got a lesson in the bureaucracy of corporate America.
Bottom line: no Web site.
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Keep your head up. Few people write honestly about the process, and I’m guessing many would love to hear about it and, more important, learn from it.
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Nicely done site–I just discovered it via one of my Google Alerts. Are you as obsessed with Trebuchet as I am? I’ve set it as my default font on Word, in place of TNR.
I hope despite the initial confusion about your internship, you’ll have your name on some neat, sophisticated work by the end of the summer.
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